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Areas of Expertise - Marketing / New Product Implementation

The development, launch and sale of products and services in the telecommunications industry are rarely done to the full satisfaction of customers, sales forces, and operational stakeholders alike.  Because the ultimate delivery of services is impacted and affected by so many disparate groups in any given telecom company, it is very difficult to satisfy all internal divisions, with the customer ultimately the recipient of an inferior product.

With the assistance of 4-tel.com, your company can finally launch a new service or service enhancement, and be sure that everything from billing, to network functionality, customer support, order fulfillment and future enhancements are operating smoothly, with complete customer satisfaction the only true benchmark for success.

Our professional staff has launched and supported products and services across North America, Europe, and the Middle East.   The spectrum of companies that they have assisted includes IXCs, Resellers, Wireless, Cable, and LECs, for both established entities and for new entrants.  One of our consultants was hired specifically by a start-up Reseller in North America to launch long distance services for the small business marketplace and ultimately be responsible for all product marketing and product development activities.  Within a 2-year period, he had managed to grow the total long distance minutes by over 300%, making the company the 2nd largest switchless reseller in their market, along with introducing Card, Toll Free, Paging, and Internet services.

Another consultant introduced a nationally deployed Centrex service aimed at the large Business market.  This service now generates revenue in excess of $200 million per year.  He also introduced a highly successful fast-packet service designed to meet the needs of the retail market for processing sales transactions.

If your company needs help in launching services, developing a product and/or branding strategy, creating a new image, or assistance with any other items in the Marketing Mix, 4-tel.com has the desire and the personnel to make a difference.

4-tel.com - for companies that demand the best!

 

 

 

4-tel.com LLC, - Tyson's Corner Suite 510, 1934 Old Gallows Road, Vienna, Virginia, 22182